Hurricane Sandy - how I'm helping

I am so heartbroken every time I see new updates and especially fatalities on the news from Hurricane Sandy. I've been puzzling over the last few days how best I can help. I finally decided to make apple crochet charms, the symbol for new york, and donate the profits to Red Cross. I made this apple today and I'm pretty happy with it. I might get green ribbon to go with the 'apple' theme more, but I really like the tiffany blue too. I am keeping my fingers cross for everyone on the East Coast who all have a very long recovery ahead.
Check them out at: https://www.etsy.com/listing/113668320/apples-for-hurricane-relief-crochet